While talking about social media I thought it was about time that we looked at some of the key reasons for using LinkedIn. Only recently I noticed that LinkedIn has signed up it’s 10 millionth UK user. It has become the number one business-related social networking site and boasts over…
Following on from my post yesterday about creating a marketing plan of action for small business called “Anyone For Coffee” Su came back to me with a different and very helpful perspective which I really appreciated. Here it is as a bonus. It is so great when networking really works….
So, what is social media? Social media marketing is quite simply, a platform by which organisations and individuals can communicate with key industry players and actual or potential clients. Most industries, including construction have long since recognised the power of this medium, but many have been slow to adopt the technology. …
The construction industry, like many other service industries, relies heavily on referrals and networking as a means of gaining instructions. The thought of actually having to go out and network fills many managers with fear and sends them scurrying behind their desks. Swapping a hard hat and clipboard for a…
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