I am often asked how  the construction industry is incorporating social media in to their marketing plan. In all honesty I think the jury is still out on this one. However, Social Media in business is certainly growing at an exponential rate. In the last couple of years construction companies are increasingly  using the various platforms and technologies in their marketing mix.

If we start with your own marketing you might want to ask yourself some basic questions before getting involved in social media as an Architect, Building Surveyor, Quantity Surveyor, Builder, Specifier or other consultant or contractor.

1. Where are Consultants/Contractors/Specifiers getting together online?

2. What information are they looking for in order to make better business decisions?

3. Which media are they using to connect with others in construction?

4. Which media platforms are your competitors using?

By answering these questions you should be able to add the relevant social media platforms in to your marketing mix.

What we will do for you?

We will help you to define the best social media strategy for your business. There is no ‘one-size’ fits all approach because each company is different.

If you would like to discuss your own marketing plan and how to develop a strategy right for your business give us a call 01202 882 225.  A Consultancy day will cost you £350 or we can present one of our Training modules. (Modules and Prices available soon on this page).

Some of the modules we will cover:

1.  Want to develop a website but not sure where to start?

2.  A business blog is essential to add to an existing static website.

3. Micro blogging on Twitter will drive traffic to your site and increase your profile within the industry.